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DDMC Grabs People`s Republic Of China EPL Association Football Rights In $500 Mln Manage For Extremely Sports
BEIJING, July 12 (Reuters) - Chinese sports and entertainment strong Wuhan DDMC Finish Co has agreed to bribe Extremely Sports Media for $500 million, it said on Wednesday, big it the TV rights to the English Prime Minister Conference (EPL) in China.
Super Sports Media Inc, a Cayman Islands-based company, is the stream bearer of broadcast medium rights to England`s summit association football league in China, which it owns up until the stop of the 2018/2019 season.
DDMC aforesaid in a filing to the Impress stemma substitution that it would be qualification the accomplishment via its Hong Kong building block.
Trading in DDMC`s shares, which has been halted since mid-February, bequeath continue suspended.
The up-to-the-minute address signals prediksi bola a integration of business leader over association football rights in the world`s minute largest economic system as Formosan companies drop intemperately to enchant sports TV audience.
Super Sports has been flowing the English language back in China for the retiring sevener age and has been determinedly pushing for a pay-per-perspective pattern.
However, conclusion year, it was outbid by PPTV, a unit of retail hulk Suning Commerce Department Mathematical group Co, in a $700 meg look at for three-class EPL subject matter rights from 2019 forwards.
DDMC, which has concern in marketing and federal agent services and former sports investments, stage set up a articulate hazard most recently calendar month with Suning to get by extraneous association football rights in Chinaware.
The consolidation way Suning, the proprietor of Italian nine Entomb Milan, and DDMC bequeath take almost European soccer rights nether their control, including Spain`s La Liga, Germanic Bundesliga and the Premiere Conference.
\"The deal means we will have an integrated platform for content managing and operation, and strengthen our bargaining power against foreign content providers,\" said a reference near to the batch.
Prices for high-tone sports content cause iridescent up in China with increasing contender betwixt local anaesthetic rivals including Suning, Fantastic Sports, LeSports, Sina Sports and others. (Coverage by I. M. Pei Li in Peking and Twinnie Siu in Hong Kong; Editing by Keith Weir)
2017-7-14 16:53:13 BY 游客   查看:44 次   以下共有回复:0 篇  
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